Zhangyu Silk Scarf Exhibition Leading New Fashion

On September 28, 2024, a new art event - "Zhangyu Silk Scarf Art Design Exhibition" was grandly opened at the Casati Art Center, 6th floor, Phase II of Nanjing Deji Plaza. The design exhibition will be held for one month, and will carry out exchanges and dialogues with the audience. The exhibition will show the exploration of Zhang Yu Deva Vani (hereinafter referred to as Zhang Yu DV) on the collision of traditional and modern, eastern and western aesthetics, and carry out examples of the deep integration of ingenuity, fashion, art and culture.

Zhangyu DV, an independent designer brand from Beijing, is committed to the ingenious integration of traditional elements and modern aesthetics with the design concept of "artistic life, artistic life". This silk scarf art design exhibition is another masterpiece of Zhang Yu DV, which gathers cultural heritage and artistic value and shows the public its pursuit and understanding of beauty.

Gong Huijuan, President of Jiangsu Fashion Association, Zhang Xian, President of Jiangsu Designer Association, Lu Jixian, Secretary General, Zhu Aihua, President of Jiangsu Women Entrepreneurs Association, Dai, Chairman of the Presidium of Nanjing International Fashion Week Organizing Committee, Zhu Min, Vice President of Nanjing International Fashion Week Organizing Committee, Zhao Chengjun, General Manager of Yangtze Evening News, Wu Di, Editor in Chief of Yangtze Evening News, Kong Xiaofang, Fashion Column Dai Chaojiang, Chief Editor of Jiangsu Radio and Television Group, and other industry leaders and media guests came to the scene to witness and record the bright bloom of Zhangyu Silk Scarf Art Design Exhibition. There were also provincial and municipal leaders and friends from the business and financial circles at the scene, adding extraordinary luster to this grand event of fashion and art integration. The unique charm and far-reaching significance of Zhangyu DV Scarf Art Design Exhibition were widely recognized and disseminated by them.

The brand's original intention of "showing elegance and expressing beauty" is conveyed through paintings. With exquisite strokes, rich colors and unique patterns, it tells stories about beauty and art, life and life.

Ms. Zhang Xingzhi, the manager of Zhangyu DV, talked about the original intention of brand creation, and her words were gentle and firm: "Zhangyu DV was founded in 2021. This young accessories brand, which embodies our yearning and pursuit for a better life, is a bridge for us to talk to the world with design language."

"We integrate art, fashion and daily life scenes to create scarf works that are both in line with modern aesthetics and rich in cultural heritage, so that the wearer can feel the temperature and depth of the brand while enjoying fashion." Zhang Jianjun, chief designer of Zhangyu DV, added.

Deliver energy and yearn for a better life

The Fire Phoenix, according to Zhang Xingzhi, the director of Zhangyu DV, will be presented on the first exhibition day on the 28th, in order to present the 75th anniversary of the National Day of the motherland, symbolizing the brilliant symphony of hope, rebirth and the spirit of the times.

The expressive force of colors is gorgeous and rich, the pictures are vivid and interesting, the design is lifelike, and the creativity is infinite, making people feel like walking in poetry, flexible in painting, beautiful and fantastic, which deeply conveys the brand's good wishes for the country's prosperity and the people's well-being. The fire phoenix, as the seed of hope and the rising power, symbolizes that the Chinese nation can still achieve nirvana and usher in a more brilliant future after experiencing wind and rain.

Good Neighbors on the Weekend captures a touching scene of warm and harmonious neighborhoods on a sunny weekend afternoon with exquisite brushwork. In the picture, they stop to talk or wave to greet each other, making people feel the warmth and care of their neighbors in a quiet but dynamic life scene.

While maintaining the classic charm of British illustration, the work also adds a bit of relaxed French style, which makes people feel comfortable and comfortable across time and space.

Bicycle, with its simple and tensile lines, has become a symbol of life philosophy and social vision. As a symbolic symbol, bicycle is a bridge connecting man and nature, city and countryside, health and happiness. The light posture seems to invite every viewer to join in this journey of freedom, exploration and discovery, to experience the beautiful experience of harmonious coexistence between man and nature, and warm interaction between people.

It is a powerful advocacy for a modern civilized and healthy lifestyle, and also a kind of affectionate call for a better social picture in the future, conveying a positive, beautiful and harmonious vision.

The wheel track of a bicycle is a reflection of Zhang Yu DV and ordinary people's constant progress and exploration of the unknown; Yearning for a better, healthy life, optimism and tenacity, these spiritual propositions are more enlightening in the current context of the times.

The blending of ancient and modern times, the dialogue between eastern and western aesthetics

People's pursuit of beauty has been consistent from ancient times to the present, crossing the boundaries of time, space and culture. Here, Zhang Yu DV integrates eastern and western aesthetic elements, showing an aesthetic dialogue across time and space.

One of the highlights of the exhibition is the "Dragon Rising in Spring Festival" series, which won the gold medal of the international Olympian art design. Inspired by the traditional spirit of Chinese totem dragon, it shows cultural confidence. Colorful and fashionable, exaggerated and cute shapes convey the good meaning of auspiciousness and blessing, so that the audience can feel a strong oriental charm in appreciation.

Meet Picasso boldly borrows from Picasso's Cubist style and shows avant-garde and unique artistic charm through exaggerated lines and strong colors.

Tribute to Picasso

Modern series shows the integration of Chinese and Western aesthetic resources by Zhang Yu DV. Through the unique design language, fashion works with both oriental charm and western modern sense are created, showing the artistic charm across borders. This is highly consistent with the design concept of Zhangyu DV - "combining ingenuity and art to show the power of fashion".

Extracting the aesthetic essence of different cultural backgrounds and carrying out cross-cultural art integration not only broaden the source of brand design inspiration, meet the diverse aesthetic needs of consumers, but also enhance the brand cultural connotation, making Zhangyu DV more unique in global fashion expression.

Innovative blend, drawing a new future of fashion

At the opening scene of the art exhibition, the audience flocked to immerse themselves in the paintings at close range. They understood the creation stories and inspiration sources while appreciating the exquisite paintings. They deeply felt the exploration and pursuit of Zhang Yu DV in cultural excavation and artistic innovation expression, further stimulating cultural aesthetic resonance.

In the process of trial wearing and exchange, many audiences were impressed by the creativity, technology and cultural connotation of the exhibits and praised them one after another. In their view, Zhangyu DV has reached the international first-class design level and is expected to become a new benchmark for China's fashion industry.

This event broadens the boundaries of art and fashion, and opens a new business dimension for Zhangyu DV. There was no shortage of people from the art and fashion circles on the scene. Through one exhibit after another, they exchanged ideas and discussed the possibility of in-depth cooperation, which will inject deeper creative vitality and cultural heritage into the accessories market.

The leaders present also gave a good evaluation of the significance of this exhibition. The exploration of Zhangyu DV shows great value in fashion art. In the future, it will cooperate with each other, gather resources from all parties, promote Zhangyu DV to further go global, and show China's fashion power on the global stage.

epilogue

The holding of Zhangyu Silk Scarf Art and Design Exhibition not only uses the ingenious painting as the carrier to draw a colorful picture scroll interwoven with the depth of the times and aesthetic taste, but also is a bright bloom of the brand's artistic charm and fashion strength, bringing a beautiful artistic and cultural feast to the accessories industry.

In the future, Zhangyu DV will not forget its original intention, continue to uphold the spirit of ingenuity, deeply tap artistic and cultural resources, integrate innovation, ingeniously integrate the essence of eastern and western aesthetics with modern fashion elements, open up more imagination space for the fashion accessories industry, and inject more vitality and possibility.